Our previous events
HP CONSUMER PARTNER SUMMIT
TECHINNOVATION 2014
HP CONSUMER PARTNER SUMMIT
For the first time in five years, retail partners of Hewlett Packard were called from all over the globe to attend the largest, most daring and brilliant HP event to-date in Southeast Asia, with a single objective in mind: to send these very same individuals back home inspired, confident and excited about the new Hewlett Packard. To unveil a brand-new branding position in the eyes of those who matter most to us, the HP One World Consumer Partner Summit 2013 was held over the exciting and prestigious venues of Sheraton Macau Hotel and Macau Tower, where partners and retailers were invited to sojourn through a revolutionary ‘around the world in four days’ journey from 10 – 13 July 2013. A line-up of tours was set up to resemble iconic locations and landmarks around the world to showcase HP’s latest, finest and most cutting-edge innovations to impress and inspire. Through their ‘travels’, attendees were to discover HP’s roadmap and future investment plans, further reinforcing the message that “We Mean Business” – while at the same time, be blown away by world-class entertainment and surprises like they have never experienced before. EVENTS
TECHINNOVATION 2014
Techinnovation 2014 was held at Marina Bay Sands Expo & Convention Centre from 23 to 24 September 2014 with a turn out of over 1800 attendees and 80 exhibitors. One of the main challenges we faced was the constant changes to the exhibitors booth collaterals as well as the conference keynote speakers line up. For example, a few of days right before the event, we were still receiving requests from exhibitors to make changes to their collaterals. With the time constrain, our team still managed to meet the requirements to deliver the perfect exhibition booth artwork for the exhibitors on time. This was made possible as we leveraged on our strength as an integrated agency. With our inhouse design team and the strong relationship forged with our production house, we could cater to the working demands of clients with a high turn around rate. Yet again, this event reflected the efficiency and flexibility of our Events team. Likewise, with onsite changes to the keynote speakers line up, our team was able to rectify any changes right on the spot. Our team is quick on their feet and always go the extra mile to ensure the conference and exhibition ran smoothly for the client.